“We formulated Petaluma based on the best available research and many years of experience. We carefully designed this diet to provide all essential nutrients without the need for animal derived ingredients.

There is plenty of evidence that dogs can thrive on a balanced meatless diet, and we have gone to great lengths to ensure Petaluma meets the gold standard of canine nutrition.”

Dr. Hawley is a veterinarian who has spent over 25 years developing scientific diets and pharmaceutical delivery products for pets. He received his doctorate in veterinary medicine from NC State University and conducted postdoctoral studies at Utrecht University in the Netherlands. He has developed extensive nutritional expertise while designing hundreds of unique and specialized pet diets.

"Petaluma addresses a critical problem in the pet food industry - delivering more premium nutrition with a smaller environmental impact.

We've carefully sourced ingredients with great safety records, proven nutritional value, and a much smaller drain on natural resources."

Dr. Krestel-Rickert has spent over 35 years developing, manufacturing, and validating pet nutrition products - including complete diets, treats, and supplements. She earned a doctorate in behavioral psychobiology from Purdue University and has worked in R&D departments at some of the world's largest pet nutrition companies, developing unique insight into how to make pet nutrition more delicious, nutritious, and sustainable. Dr. Krestel-Rickert now works with innovative companies to share her knowledge of industry best practices and create new product approaches to nutritional and agricultural problems.